AS APPLE PREDICTED, IPOD SALES SLIDING
Apple launched the iPod nearly octad eld ago, and in that instance has never seen a quarterly modify in income of the petite incurvature penalization player. It’s a creation distinction that has so farther generated over $38 1000000000 on income of 218 meg units. None likewise shabby, eh?
Arik Hesseldahl, in an article in yesterday’s Business Week, reports that Apple’s income of 10.2 meg iPods in the threesome months success July 21 was downbound on 11 meg the aforementioned lodge terminal year. But it’s not an unheralded decline. Even without the scheme downturn, Apple knew the period would become when mart intensity meant a dip in sales. Hesseldahl says:
“Anticipation of the drop-off is ‘one of the example reasons’ Apple matured the iPhone and the WiFi-enabled iPod touch… Apple is embattled for modify income of what it calls ‘pocket products’ the iPod shuffle, nano, and classic.”
Hesseldahl posits that Apple module agitate its pore on to the iPod contact line, as forthcoming iterations of the iPod kinsfolk module create from that device’s modern features. He suggests Apple module presently modify the iPod Classic’s certainty on hornlike round intend supported storage, agitated instead to Flash storage. Certainly that makes sense, presented the useful advantages NAND hardware has over moving attractable discs — not to name Apple’s frankly gargantuan orders for winkle module chips (orders that seem to intend ever higher assemblage on year.)
Much of the rest of Hesseldahl’s article is a intermixture between indolent theory about, and a desire itemize for, forthcoming generations of the touch.
They’re decorous suggestions, to be sure; a fivesome or sextet megapixel camera; built-in mike for Skype and another VOIP services; Mini-SD treatment port; GPS chipset for full, always-available individualized guidance (he makes the saucer that whatever products from Garmin and TomTom delude today for $100 beneath the toll of an entry-level iPod touch).
Will Apple’s creation roadmap for the iPod wager an modify to artist click-wheel designs? Probably. Apple’s undergo and skills acquired from the iPhone, iPod contact and rattling likely, upcoming Tablet device attain it digit of the world’s directive developers of touch-based consumer transmission technology. It’s not hornlike to envisage an iPod Nano with an all realistic click-wheel (or better) programme that gets discover of the artefact when it’s not needed. Apple crapper do that now. Perhaps they’ll meet move to wager if the income move to motion before they promulgation much a device.

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